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Now, to add to their experience, the third of the top 10 persuasion tips. People usually speak with in their dominant sense. Consider the ways someone could answer you I hear what your saying, I see what you mean, I understand where your coming from, it left me with a bitter taste, it feels wrong. When responding to the above, use the same sense. So when someone says I see what you mean you would not respond with thanks for taking the time to listen to me.
Rather, you would say, thanks for letting me show you. Try to mirror their actions. If they are standing and you notice they cross their legs as you stand in front of them, within a few body shifts, cross your legs. At this point, stop telling or trying to persuade and return to asking questions.
Once you have built rapport, discovered what they are thinking and somewhat know them, it is time for the fourth of the top ten persuasion tips. The traditional approach is to find a need and fill it. Studies show that people will buy wants before they will buy needs. When a want overlaps or supersedes a need, the chances of increasing the persuasions effectiveness. Take for instance the art of selling. A salesman will need to constantly maintain and even improve the ability to sell.
A salesman may or may not want to be the top salesman and get the benefits that go with that position. Mirroring others is followed by the fifth of the top 10 persuasion tips. This can be in the form of testimonials. The testimonials need to follow the format of before and after benefits, highly dimensionalized results, objection overcomes comments.
The key to irresistible evidence is sharing benefits and not features. It is the benefits that will have the power to persuade. In addition to evidence, change mid stream and establish your credentials, the sixth of the top 10 persuasion tips. After you have done the above, establish your expertise. Why later in the persuasion? Because it disconnects them from the persuasion.
They change their thoughts and refocus on you. When they come back, they have a chance to make the persuasion their own. People prefer to follow rather than lead. They prefer to follow those who are in the know, those who are expert. The difference between anybody and an expert is dedication. Studies show that the difference between those naturally gifted and everyone else is concentration, dedication and the desire to get better.
K Anders Ericsson, a psychologist studying geniuses, prodigies and superior performers says that For the superior performer the goal isn't just repeating the same thing again and again but achieving higher levels of control over every aspect of their performance.
That's why they don't find practice boring. Each practice session they are working on doing something better than they did the last time. You will need to put in the work to become an expert. Once you are, you will be able to persuade. Some day you will hear the story of Dumpster Bruce and Blue Christmas. Sharing a persuasive essay with the rest of the class or with family and friends can be both exciting and intimidating. Learn from the experience and use the feedback to make the next essay even better.
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Students steadily build writing skills and confidence with each online writing course, guided by one-on-one instruction with a dedicated, certified teacher. Our middle school online writing courses, Welcome to the Essay and Advanced Essay , teach students the fundamentals of writing essays, including the persuasive essay.
The high school online writing class, Exciting Essay Writing , focuses in depth on the essay writing process with preparation for college as the goal. Tips on Writing a Persuasive Essay. Close with a thesis statement that reveals the position to be argued. Body Paragraphs Each body paragraph should focus on one piece of evidence.
Within each paragraph, provide sufficient supporting detail. Opposing View Paragraph Describe and then refute the key points of the opposing view. Concluding Paragraph Restate and reinforce the thesis and supporting evidence. Drafting the Persuasive Essay When writing the initial draft of a persuasive essay, consider the following suggestions: Open with an unusual fact or statistic, a question or quotation, or an emphatic statement.
Each body paragraph should cover a separate point, and the sentences of each paragraph should offer strong evidence in the form of facts, statistics, quotes from experts, and real-life examples. The Secret to Good Paragraph Writing Consider various ways to make the argument, including using an analogy, drawing comparisons, or illustrating with hypothetical situation e.
Define terms and give background information. The concluding paragraph should summarize the most important evidence and encourage the reader to adopt the position or take action. When you are persuading people, reinforce their credibility on facts and opinions rather than dismissing them outright. Smart persuaders know that they don't have to win every little battle to win the war.
They are more than willing to sacrifice when it helps the overall cause. They are ready to find the easiest path to yes. Often that is simply to give you what you want whenever possible. In my old lending days, we would often deal with busy underwriters who asked for items we knew they already had. Instead of arguing the point, we would just resend the documents and save our energy for issues that were not so easily resolved. Give ground where you can and hold your ground only where it matters.
Choose being successful over being right. Successful persuaders get that you don't win the battle by constantly berating people with an unending verbal barrage. Wearing people down is not an effective strategy. They carefully support their arguments and check in with questions that will help to close the conversation. Then they step back.
The great sales trainer Tom Hopkins still today teaches these decades-old techniques of his mentor J. His most important lesson is "Whenever you ask a closing question, shut up. The first person who speaks, loses. Urgency and immediacy are often the enemies of real persuasion. It's possible to close a less significant sale through urgency, but deep ideas require time and thought to take root.
Great persuaders bring you along in your own time.